Five Rivers Marketing

Website Expansion Quote

Matthew Favinger — Dumpster Rentals & Junk Removal

Davenport, FL & Surrounding Areas · 40-Mile Service Radius

Total Pages

85

Website Expansion

$2,400

Monthly Hosting

$40/mo

SEO from

$399/mo

One-Time Investment
Website Expansion

New service and city pages built to rank for dumpsters, junk removal, and demolition

One-Time

$2,400

85-page SEO-optimized expansion
Dumpster size pages (15-yd, 20-yd, Concrete)
9 dedicated junk removal service pages
Demolition service pages (shed, garage, deck, concrete)
Specialty pages for boat & RV removal
56 local city / service area pages
Online booking & quote request forms
Google Analytics and Search Console
On-page SEO on every new page
Internal linking strategy throughout
30-day post-launch support

Monthly Hosting & Maintenance

$40/mo — hosting, security updates, plugin management and uptime monitoring

Proposed Site Architecture

85 total pages — click any section to expand

Home
About Us
Dumpster Rentals
Junk Removal
How It Works
Pricing / Sizes
Online Booking
FAQs
Reviews & Testimonials
Contact / Get a Free Quote
15-Yard Dumpster Rental
20-Yard Dumpster Rental (16 ft.)
Concrete Dumpster Rental
Appliance Removal
Furniture Removal
Estate Cleanout
Boat Removal
RV Removal
Shed Demolition
Garage Demolition
Concrete Demolition
Deck Removal

Monthly SEO

Ongoing content and optimization to grow local rankings across all services

Click a plan to select it for the summary below

Optional: Google Ads (PPC)

Drive immediate leads while SEO builds long-term rankings — ad spend billed separately by Google

One-Time
Campaign Setup

Full account build, targeting and tracking

Setup Fee

$600

Google Ads account setup and structure
Separate campaigns for dumpsters vs. junk removal
Keyword research and match type strategy
Ad copy creation (3–5 ad variations per campaign)
Geo-targeting to your service radius
Negative keyword list (prevent wasted spend)
Conversion tracking setup (calls + form fills)
Competitor ad analysis
Ongoing
Monthly Management

Optimization, reporting and ongoing improvements

Monthly

$350

/month

Weekly bid adjustments and optimization
A/B ad copy testing
Search term report and negative keyword pruning
Quality score improvements
Monthly performance report (calls, leads, cost/lead)
Seasonal campaign adjustments
Remarketing to past website visitors
Competitor positioning monitoring

Recommended Monthly Ad Spend Budget

STARTER

$1,500/mo

Recommended starting budget

GROWTH

$1,500–$2,000/mo

Both services, expanded market area

DOMINATE

$2,000–$3,000/mo

Full coverage, all services & dumpster sizes

Ad spend is paid directly to Google and is separate from the management fee.

Investment Summary

Based on selected SEO plan — click a plan above to update

Website Expansion (one-time)$2,400
Hosting & Maintenance$40/mo
SEO — Moderate Monthly SEO$699/mo
Monthly Total (SEO + Hosting)$739/mo
+ If Adding Google Ads Mgmt$1089/mo + ad spend
PPC Setup (one-time, if adding Google Ads)$600

Ready to Get Started?

Let's build a site that ranks for dumpster rental, junk removal, and demolition services across your entire service area.

Questions? Email: info@fiveriversmarketing.com

Prepared by Five Rivers Marketing